Product Marketing Welcome Emails: How to Leverage Your Product's Most Opened Message Eight factors to consider for SaaS welcome emails - with examples Benjamin Brandall 11 min read
Self-Serve Support Software Documentation: Why No One Reads The Manual And What To Do A history of self-serve support, and a look at the replacements for old school docs Benjamin Brandall 6 min read
Product Marketing Rise of the Widgets: User Engagement Tools That Live In-Product An analysis and history of tools that empower product-led growth Benjamin Brandall 14 min read
Self-Serve Support Build Checklists, Release Logs, and More with Launchers Launchers are flexible in-product menus which allow users to take tours at their own pace, enabling on-demand product discovery Pulkit Agrawal 5 min read
Product Marketing How Customer Data Powers Product-Led Growth David, VP Partnerships at Heap interviews Pulkit, Co-founder & CEO at Chameleon Benjamin Brandall 11 min read
Product Marketing 8 Product Marketing Examples and Their Use Cases A look at how top products convert, retain, and engage users (and how you can do the same). Benjamin Brandall 12 min read
Product Marketing What is User Onboarding? (Not what you may think!) A clearer definition, with examples, to help frame your approach to user onboarding and shape up your user onboarding experience to empower your customer acquisition. Pulkit Agrawal 20 min read
Product Marketing 30+ Key Product Marketing Tools for Your Stack A reference guide for the best tools for Product Marketers Benjamin Brandall 27 min read
Self-Serve Support Proactive Support: How to Help Users Before They Ask How to reduce user frustration and the strain on your support team. Matej Kukucka 13 min read
User Onboarding For Better User Onboarding, Switch to Product Marketing This new mindset will help drive better conversion of new users Pulkit Agrawal 9 min read
Feature Engagement How to Plan, Build, and Test Product Walkthroughs That Work Our guide to successful product walkthroughs that boost retention and engagement Benjamin Brandall 18 min read
Feature Engagement Great Product Tours: 5 Guidelines & 5 Examples Use these simple principles to build effective and lovable product tours Pulkit Agrawal 11 min read
Feature Engagement The 10 Principles of Product & Feature Adoption How change management theory can help drive product and feature adoption Pulkit Agrawal 12 min read
User Onboarding 6 User Onboarding Best Practices for 2021 How to keep new users from quitting and never coming back using user onboarding best practices. Benjamin Brandall 20 min read
Product Marketing How to Announce New Features to Drive Product Adoption A framework for product marketing to improve user engagement Pulkit Agrawal 24 min read
News Deeper and Easier Analytics with our New Dashboard New tour analytics dashboard gives you visibility into how your tours are performing in one central place. Olivia Bolkhovsky 3 min read
News New gallery to drive feature discovery and adoption Pre-built labels and icons for showcasing new and changed functionality, without any design work Pulkit Agrawal 4 min read
News New design patterns for highlighting elements in app More design and styling options to drive attention to key features Olivia Bolkhovsky 2 min read
News Introducing Tour Branching You can now let users decide how they want to explore your product 🙌 Olivia Bolkhovsky 3 min read
Other Closing the Loop - Customer Insight to Action in Minutes Why and how to leverage customer insights to create a successful product Darren Chait 11 min read
User Onboarding How Intercom Goes Beyond Intercom for User Onboarding Intercom uses product tours for user onboarding and you should too! Pulkit Agrawal 6 min read
Self-Serve Support How to Build Better Self-Serve Help with Chameleon Self-service is key to reducing support costs and helping more users succeed Olivia Bolkhovsky 11 min read
PLG How to Create Conversational Messaging Across the User Lifecycle Create a system that drives deeper engagement as users progress Aaron Glazer 9 min read
Feature Engagement 4 Ways to Build More Interactive Product Tours with Chameleon Users learn and build habits by interacting, so here's how to make that happen Olivia Bolkhovsky 8 min read
PLG How to Craft the Best User Onboarding Emails Make your user onboarding emails stand out with these best practices Pulkit Agrawal 13 min read
Feature Engagement Is a Lack of Gratitude Hurting Your Product Adoption? Product adoption is driven by user motivation, and providing timely gratitude can help. Pulkit Agrawal 6 min read
User Onboarding Recreating Slack's User Onboarding Everyone agrees Slack has great onboarding, and here's how you can replicate it for your own product! Olivia Bolkhovsky 2 min read
Feature Engagement How the Aha Moment Unlocks Successful User Onboarding The aha moment, the secret and goal of any great user onboarding flow! Pulkit Agrawal 18 min read
PLG Building a Habit-Forming Product Starts With Your User Onboarding How to apply Nir Eyal's Hook Model to your user onboarding flows Pulkit Agrawal 14 min read
PLG User Onboarding Checklist: From Concept to Launched A simple & easy to follow framework to help you launch your user onboarding in just a few days. Olivia Bolkhovsky 13 min read