Chameleon Blog

Product Management

Product Manager Skills: From Essentials to Next-Level

We examine the product manager skills you'll need for success. Let's dive into the basics, the essentials, and the next-level skills that productive PMs possess 🚀

Paula Becchetti

10 min read

Growth Marketing

5 Key Customer Retention Metrics that Influence SaaS Growth

Your cheat sheet to some of the most important metrics to boost growth—discover how to keep your customers around for the long haul.

Isaac Ejeh

7 min read

News

Chameleon API 101: Personalize and Analyze Your In-Product Experiences

Chameleon’s new API empowers you to send Microsurvey responses to other systems, better query Tour and user data, and add a layer of security.

Pulkit Agrawal

9 min read

self-service-support

Customer Engagement: Keeping Users Around For The Long Haul

What really makes a brand powerful? It all comes down to human relationships. Relationships with your employees, your markets, the media, and, of course, your customers.

Paula Becchetti

11 min read

PLG

Friction Logs: The Key to Unlocking Product Growth

Learn how to find problematic areas in your product and create the smoothest possible product experience for your end-users. It's time to start friction logging.

Kirsty Finlayson

14 min read

Growth Marketing

Growth Strategy Swipe File: 5 Companies That Nailed It

Want to take your business to the next level? You'll need a solid growth strategy to get there. Learn about the different types and get inspiration from some stellar examples.

Ray Slater Berry

11 min read

News

Meet the new Chameleon Builder: 7 things we're pumped about

Faster, lighter, and easier to use ⚡ Read about the key changes and upcoming plans

Pulkit Agrawal

4 min read

Continuous Feedback

How to Process Survey Feedback Properly

Don’t lose touch with your users - make sure you’re processing and collecting feedback effectively.

Benjamin Brandall

8 min read

Product Marketing

How to Use Webinars for Product Marketing and Sales Enablement

Here Demio shares how to drive results with webinars in product launches and beyond

Adrienne Barnes

8 min read

Continuous Feedback

What are Microsurveys? The Secret to Reliable User Feedback

Use in-product microsurveys to increase response rates, get better quality feedback, and improve UX.

Benjamin Brandall

7 min read

Product Marketing

Product Marketing Manager Tips: Advice for Aspiring PMMs

Words of wisdom from industry-leading Product Marketing Managers

Benjamin Brandall

6 min read

User Onboarding

How to Build a High-Touch SaaS Product Onboarding Experience

Best practice tips and a simple process for onboarding success.

Monika Adarsh

10 min read

PLG

How to Generate Killer Product Growth with Experimentation (5 Step Process)

How to quantify your best users and cultivate product success with a product growth audit.

Mike Fiorillo

19 min read

Continuous Feedback

How to Reduce Customer Churn: SaaS Crisis Survival Guide

Your survival guide for identifying and saving at-risk customers.

Benjamin Brandall

11 min read

Product Management

Zoom Tips and Tricks for Virtual Meetings

Is "unmuted mic" the new "reply all"? How product managers can use Zoom to drive productivity in their remote teams

Adam Crookes

8 min read

Continuous Feedback

How to Detect and Fix Bad UX Before it Kills Your Product

Understand what frustrates your users - and fix the root of the problem.

Benjamin Brandall

7 min read

Product Marketing

How to Build a Product Qualified Leads Engagement Strategy

How to find the best fit PQL engagement strategy for your company culture.

Derek Skaletsky

14 min read

Self-Serve Support

Why Every SaaS Company Needs Self Service + Automated Support

Combine self-service help and automated support to focus on the requests that matter most.

Michael Dehoyos

7 min read

Product Marketing

In-App Survey Design: Best Practice Principles for Product Teams

Receive continuous feedback and high response rates by leveraging these best practices for in-product user surveys.

Adam Crookes

7 min read

Self-Serve Support

Self-Service Help for User Onboarding is Lower Risk & Higher Reward

If you think user onboarding means giving new users a product walkthrough, then you’ve got it wrong. Instead, employ self-service product discovery to drive better user engagement and product success.

Pulkit Agrawal

6 min read

Product Marketing

Ultimate Guide to Intelligent Product Surveys (with 12 Examples)

How do you make the most of your product surveys? By ensuring they're delivered in-app, at exactly the right moment.

Paula Becchetti

13 min read

Product Marketing

How Engineering as Marketing Can Increase Your Website's Authority

Engineering as marketing is the concept of bringing extra value to current and potential customers by giving them useful tools at little to no extra cost, while promoting your main product or service.

Michael Dehoyos

7 min read

Feature Engagement

Customer Journey Maps: The Path to User Delight

A step-by-step guide to mapping your customer journey, complete with real-life example processes, and a user journey mapping template to build your own.

Gen Furukawa

10 min read

PLG

The 5 Languages of Customer Love: A SaaS Growth Framework ❤️

We're all familiar with the Five Languages of Love; but what can this framework tell us about building SaaS growth?

Pulkit Agrawal

8 min read

Product Marketing

How to Run User Surveys in the Age of Product-Led Growth

Make user feedback and qualitative data useful by leveraging these modern user survey best practices

Pulkit Agrawal

8 min read

PLG

12 SaaS Growth Marketing Strategies That Worked For Real Products

Proven examples of growth-driven SaaS marketing which you can replicate

Benjamin Brandall

11 min read

Product Marketing

How to Apply Google’s Latest Notification UX to Your Own Product

What this important tweak to one of the world's biggest apps means for Product teams

Pulkit Agrawal

6 min read