Product Marketing Examples

Built with Chameleon

Tooltips, modals, and products tours – built code-free

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User Onboarding Launches Upsells Tooltips Built with Chameleon Redesigns

Chartbeat Product Update Tour

Tooltip tour to familiarize the user with a new interface and features, with a request for feedback at the end

GameRefinery Feature Tour

Tooltip tour with video and images to help users get accustomed to the UI

GoRoster Taxonomy Tour

Series of modals, triggered from a self-serve widget, to help a user understand the product's status colors...

Joy Feature Discovery Modal

Onboarding modal to introduce users to a core feature, with an example that shows off mobile compatibility

Moz Feature Announcement

Tooltip triggered from a modal, revealing a new feature that users could otherwise miss

Moz Product Tour

A series of tooltips to highlight premium features to free trial user

Gusto Feature Onboarding Tip

Shown to trial users to sell the flexibility and benefits of the Run Payroll feature

Highspot Feature Adoption Tour

Tooltip tour to guide users through a flow that demonstrates core functionality

SendGrid Feature Upsell Tooltip

Tooltip to sell a newly-released feature to interested users through booking a demo

Quartzy Taxonomy Modal

Onboarding modal to explain new taxonomy and sell benefits of the feature

Voxox Onboarding Tour

Tooltip tour triggered from a modal, explaining account setup and core features

Quartzy Product Tour

Quartzy onboards new users with a quick onboarding tour that begins with a welcome modal that re-iterates...

Clockshark Video Modal

Introduction video modal that is personalized to each user by name

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