Chameleon Blog

User onboarding and product adoption best practices, advice, and success stories

Free in-product marketing mini-course. Get lesson 1 of 6 right now 💌

User Onboarding PLG Feature Engagement Product Marketing Self-Serve Support Continuous Feedback

How Customer Data Powers Product-Led Growth

David, VP Partnerships at Heap interviews Pulkit, Co-founder & CEO at Chameleon

8 Product Marketing Examples and Their Use Cases

A look at how top products convert, retain, and engage users (and how you can do the same).

What is User Onboarding? (Not what you may think!)

A clearer definition, with examples, to help frame your approach to user onboarding

30 Key Product Marketing Tools for Your Stack

A reference guide for the best tools for Product Marketers

Proactive Support: How to Help Users Before They Ask

How to reduce user frustration and the strain on your support team.

🎬 On-demand webinar

Learn how great products like Zoom and Harvest deflect cancellations

Why Tooltips are Terrible and How to Better Design Them

How to make this key UI design pattern work well for your users

For Better User Onboarding, Switch to Product Marketing

This new mindset will help drive better conversion of new users

How to Plan, Build, and Test Product Walkthroughs That Work

Our guide to successful product walkthroughs that boost retention and engagement

Great Product Tours: 5 Guidelines & 5 Examples

Use these simple principles to build effective and lovable product tours

The 10 Principles of Product & Feature Adoption

How change management theory can help drive product and feature adoption

6 User Onboarding Best Practices for 2020

How to keep new users from quitting and never coming back

Weekly advice to make your product stick 💌

Be the first to get the latest product best practices and resources

How to Announce New Features to Drive Product Adoption

A framework for product marketing to improve user engagement

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Deeper and Easier Analytics with our New Dashboard

New tour analytics dashboard gives you visibility into how your tours are performing in one central place.

New gallery to drive feature discovery and adoption

Pre-built labels and icons for showcasing new and changed functionality, without any design work

New design patterns for highlighting elements in app

More design and styling options to drive attention to key features

Introducing Tour Branching

You can now let users decide how they want to explore your product 🙌

turn customer feedback into action

Closing the Loop - Customer Insight to Action in Minutes

Why and how to leverage customer insights to create a successful product

How Intercom Goes Beyond Intercom for User Onboarding

Intercom uses product tours for user onboarding and you should too!

How to Build Better Self-Serve Help with Chameleon

Self-service is key to reducing support costs and helping more users succeed

How to Create Conversational Messaging Across the User Lifecycle

Create a system that drives deeper engagement as users progress

4 Ways to Build More Interactive Product Tours with Chameleon

Users learn and build habits by interacting, so here's how to make that happen

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best user onboarding emails

How to Craft the Best User Onboarding Emails

Make your user onboarding emails stand out with these best practices

Is a Lack of Gratitude Hurting Your Product Adoption?

Product adoption is driven by user motivation, and providing timely gratitude can help.

Recreating Slack's User Onboarding

Everyone agrees Slack has great onboarding, and here's how you can replicate it for your own product!

How the Aha Moment Unlocks Successful User Onboarding

The secret and goal of any great user onboarding flow!

Building a Habit-Forming Product Starts With Your User Onboarding

How to apply Nir Eyal's Hook Model to your user onboarding flows

User Onboarding Checklist: From Concept to Launched

A simple & easy to follow framework to help you launch your user onboarding in just a few days.

How To Improve Free Trial Conversion Rates Without Dev Time

Five easy ways to improve your product's trial experience without needing your engineers

Why We Chose Product Redesign Over Growth

Product redesigns come at the cost of new features, but early on they are worth it.

How to Sunset a Feature to Drive Engagement

To keep a product healthy, you need to trim features. When you do, off-board users to increase engagement.

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Free in-product marketing mini-course. Get lesson 1 of 6 right now 💌